• 1 Mar 2010

Competitive Intelligence for Mergers and Acquisitions

  • Mike Piispanen

Mike Piispanen, discusses the key role Competitive Intelligence can play in Mergers and Acquisitions planning in Competitive Intelligence Magazine.

Proactive, innovative, and highly acquisitive companies are bringing the competitive intelligence (CI) function into their M&A planning.  Because of their role and experience, CI professionals can often be the most important members of the team early on in the acquisition process.  For example, ideas are funneled through front line teams who may often have an inherent bias toward one option over another.  CI professionals possess the knowledge to put opportunities and ideas into perspective since they understand the broader industry, sector, and geographical picture.  Now more than ever CI professionals are providing suggestions on what targets to pursue.