Heartland Health

Caption|REUTERS/Ivan Canabrava

Heartland Clinic opened The Clinic at Walmart in June, 2010, the organization’s first retail-based clinic. The venture brought great growth potential for the health system, along with the opportunity to reach a new set of prospective patients. This innovative project asked people to think very differently about healthcare – no appointments, one price for most services, menu boards of services, and cash only.

Learn more about how a data-driven marketing strategy brought new clients to Heartland Health’s innovative retail clinic using crmView™.

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