Thomson Reuters Smart Targets
Know which firms and funds are likely to buy or sell your company's shares in the next 6 months, and why. Only Thomson Reuters Smart Targets provides the transparency you need to understand the factors driving investors' buying and selling behaviors.
Smart Targets ownership models are available through Thomson ONE Investor Relations . Our Advisory Services analysts also incorporate Smart Targets in their analysis and reports.
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THOMSON REUTERS SMART TARGETS:
Developed by the Corporate Services and StarMine Professional research teams of Thomson Reuters, Smart Targets includes two quantitative ownership models. One model looks at new firms and funds without any current equity holdings in your company, and one looks at current shareholders. Smart Targets models will allow you to:
- Identify the firms and funds likely to buy or sell your company's shares.
- Understand the factors driving the predicted activity.
- Predict the likely impact of buying and selling activities on your shareholder base over the next 6 months.
Thomson Reuters Smart Targets Models are:
- Transparent so you can identify the key factors driving both new investment opportunities and the risk across your current shareholder base.
- Proven and back-tested on 10 years of ownership data.
- Dynamic so they can adapt to evolving market conditions and changes in fundamental factors.
Understand Factors Driving Investor Behavior
Use Thomson Reuters Smart Targets to:
- Pinpoint the specific factors driving each firm's buying and selling behavior.
Smart Targets models incorporate fundamentals, peers holdings, purchasing power, turnover, momentum, saturation, and investor characteristics. - Know how your company's fundamentals match up against an investor's thresholds.
Smart Targets looks at 24 fundamental factors used most frequently by the buy-side and identifies the 8 most important to apply to each firm or fund. - Understand the opportunities and risk across your investor base.
Smart Targets identifies investors likely to purchase and sell your company's shares in the next 6 months, down to the predicted number of shares.
USE THOMSON REUTERS SMART TARGETS TO:
- Understand which factors are driving each investor's activity so you can appropriately position your company.
- Anticipate potential investor risks and opportunities to better manage and tailor messages to your investor base.
- Measure and maximize the impact of your outreach efforts by contacting the right investors for the right reasons.


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