Healthcare
Sales Force Effectiveness
Targeting Hospitals and Ambulatory Surgery Centers
Maximize your product's penetration in the secondary market using up-to-date information for product forecasting, sales force planning, and clinical trial placement.
Our suite of five facility Targeting Reports includes:
- Hospital-Physician Targeting Reports, which identify high-volume physicians who are performing procedures or seeing patients with a specific diagnosis at one or more hospitals.
- Hospital Patient Profiles, which report procedure and diagnosis volumes for U.S. acute care hospitals to identify high-volume hospitals for targeting.
- Hospital Patient Severity Reports , which provide procedure/diagnosis volume and relative market share by patient severity and length-of-stay for hospitals in a geographic area.
- Hospital Referral Patterns Reports, which help you understand the referral network within a group of hospitals.
- Ambulatory Surgery Center Targeting Reports, which report procedure volumes for U.S. ambulatory surgery centers for targeting.
Benefits
- Estimate facility-specific sales potential
- Optimize sales force territories and call plans
- Provide your sales force with accurate hospital-physician targeting information
- Determine facilities with potential for high clinical trial enrollment
- Develop forecasts for new products or indications
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